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5 Lessons on the Future of Video from Mary Meeker
This blog was originally published by ZoomTilt (www.zoomtilt.com) Kleiner Perkins Caufield & Byer’s rockstar, internet-trend-watching analyst Mary Meeker has just released the 2013 edition of her...
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Email Security: It’s Every Employee’s Business
Email security has become part of the job description for every employee. All it takes is one employee to cause a breach that opens up the entire company. For example, consider The New York Times: the...
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Three V’s of Big Data with Example:
1. Volume: TB’s and PB’s and ZB’s of data that gets created: 2. Velocity: The speed at which information flows. Example: 50 Million tweets per day! (This is back in Nov. of 2010 – the number must have...
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Banks See Social Media as Big Data Opportunity
Last month I attended a digital advertising conference here in NYC which was swarming with social media benchmarking vendors. If you wanted to learn more about software that measures how your company...
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Pinterest, helping brands convert
Brands were quick to jump onto the Pinterest bandwagon but had little or no insight as to how they could monetize their efforts. Pinterest have no tools as yet to allow marketers access to data and...
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Greylock scientist DJ Patil: “Data is the new black”
Great video from Greylock scientist DJ Patil Dr. DJ Patil (not actually a DJ) is the data scientist in residence at Greylock Partners, the renowned Silicon Valley venture capital firm, and in a talk at...
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85% of 569 business executives and IT leaders report obstacles in managing...
This is one of the results that Global Survey: The Business Impact of Big Data produced. It’s not surprising. In the survey’s definition, “Big Data” comprises – in descending order of sources: email...
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Fujitsu Profile Pitch: LinkedIn Team Challenge
It’s not often you see a LinkedIn campaign, so I’m always super eager to see what has been done with the LinkedIn API. On this occasion it’s a global campaign for Fujitsu, called Profile Pitch, where...
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Cross Channel Commerce Paradigm.
by: Hillary Prey, Marketing Communications January 24, 2012 Customer Engagement, Featured, Social Media With mobile and social quickly emerging as the new consumer focal points, retailers need to...
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Pinterest how it drives referral traffic to retailers?
Fast-growing Pinterest is currently the no.5 social media site, with its traffic increasing 429% in the last quarter. The image and video sharing social network is a kind of mash-up of Facebook,...
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How SMBs can avoid costly legal disputes over who owns social networking data...
There may be trouble ahead for small and medium-sized businesses (SMBs) who neglect to adopt formal corporate social media policies. Lack of clearly defined company social networking accounts and data...
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Big Data in the cloud…the ability to make business decisions
It’s no secret that while our devices may be shrinking, the amount of information we put on them is growing exponentially. In a study published in June 2011, IDC predicted that by the end of this year,...
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